Master Resale Rights (MRR) and Private Label Rights (PLR) License Agreement

This License Agreement ("Agreement") is granted by [Your Name/Company Name, e.g., Apex Digital Products] ("Licensor") to the Purchaser ("Licensee") of the digital product package, including but not limited to the content contained within the [Product Name/Bundle Name].

By purchasing and downloading this product, the Licensee agrees to the following terms and conditions.

I. Rights Granted (PLR & MRR)

The Licensor grants the Licensee the following, non-exclusive, non-transferable rights, subject to the restrictions in Sections II, III, and V:

1. Private Label Rights (PLR):

• **Edit and Rebrand:** The Licensee may edit, modify, and rebrand the core written content (e.g., text, document structure) to represent their own brand.
• **Claim Authorship:** The Licensee may claim full authorship of the edited and rebranded product.

2. Master Resale Rights (MRR):

• **Resale:** The Licensee may sell the product to end-users for personal use.
• **Transfer of Resale Rights:** The Licensee may grant Master Resale Rights (MRR) and Private Label Rights (PLR) to their direct customers, provided that those customers are also bound by the terms and restrictions of this original License Agreement, including the **Minimum Resale Price** requirement.

II. Recommended Uniqueness and Rebranding Guidelines

To ensure maximum market differentiation and perceived value, the Licensee is **STRONGLY RECOMMENDED** to make significant visual changes to the product prior to resale. You **MAY** use the original graphics, but we advise against it as it reduces uniqueness.

1. **Graphics and Imagery:** The Licensee is **HIGHLY ENCOURAGED** to create and use unique sales graphics, mockups, cover images, and any other visual assets for the product listing and distribution to ensure your product stands out from others.
2. **Duplication Advisory:** While use of the original cover images, sales page graphics, logos, or other visual elements provided by the Licensor is permitted, it is strongly discouraged as it hinders your product's ability to stand out.

NOTE: Rebranding the core content (text, layout) remains essential for claiming authorship and maximizing the PLR benefits.

III. Minimum Resale Price (MRP) Restriction

The Licensee is required to adhere to a **Minimum Resale Price** to ensure the perceived and actual value of the product bundle is preserved.

1. **Minimum Sale Price:** The **complete digital product package** (as purchased by the Licensee, or any bundle containing it) **MUST NOT** be sold for a price less than **$47.00 (fourty seven U.S. Dollars)**. Note that this Minimum Resale Price applies only when selling the complete bundle or a product package that includes it with rights.
2. **Promotional Pricing:** This restriction applies to all forms of promotion, including temporary sales, discount codes, or limited-time offers. The net price received by the Licensee from the customer must always meet or exceed the relevant minimum price (**$47 for the bundle**).

IV. General Restrictions

1. The Licensee may not pass on **Giveaway Rights** (i.e., the right to give the product away for free while also granting MRR/PLR) to their customers.
2. The Licensee is solely responsible for all sales, taxes, and legal obligations arising from the resale of the product.
3. The Licensor makes no guarantees regarding the profitability or performance of the product once rebranded and resold by the Licensee.

V. Scope and Mandatory Labeling

The Licensee must clearly define the scope of the rights being transferred to their customers to prevent misrepresentation.

1. **Scope Limitation:** The Master Resale Rights and Private Label Rights granted under this Agreement apply **only** to the specific contents of the [Product Name/Bundle Name]. These rights **DO NOT** extend to any other products, bundles, or content sold by the Licensee.
2. **Mandatory Labeling:** When reselling the product with rights attached, the Licensee **MUST** explicitly include the terms "PLR" and "MRR" in the product's title and/or description to clearly indicate that the bundle is the sole product being offered with these rights.

VI. Non-Compliance and Termination

Any breach of the terms outlined in this Agreement, especially Section III (Pricing) or Section V (Labeling), will result in the immediate and permanent revocation of all granted rights (PLR and MRR) without refund. The Licensor reserves the right to seek legal remedy for unauthorized use or price violation.